BipBiz

collapse
Home / Daily News Analysis / Read Tim Cook’s letter to the Apple world as he departs as CEO

Read Tim Cook’s letter to the Apple world as he departs as CEO

Apr 21, 2026  Twila Rosenbaum  7 views
Read Tim Cook’s letter to the Apple world as he departs as CEO

Tim Cook Bids Farewell as Apple CEO

Tim Cook, the longstanding CEO of Apple, has announced his decision to step down from his role, with plans to transition into the position of executive chairman in September. In a touching letter to the Apple community, Cook expressed his heartfelt gratitude for the support he has received over his remarkable 15-year tenure.

In his letter, Cook stated, "This is not goodbye. But at this moment of transition, I wanted to take the opportunity to say thank you." He emphasized the deep connection he feels with Apple users worldwide, sharing how their personal stories and experiences have profoundly affected him.

Cook has been a pivotal figure in Apple's growth and innovation, leading the company to new heights. As he prepares to pass the torch, he announced that John Ternus, the senior vice president of hardware engineering, will succeed him as CEO. Cook described Ternus as a "brilliant engineer and thinker" who has dedicated 25 years to building Apple products that users cherish.

In his letter, Cook reflected on the countless emails he has received from Apple users, recounting stories of how Apple products have changed lives. He recalled moments such as a mother being saved by her Apple Watch and the joy of capturing a perfect selfie at the summit of a mountain. These interactions have fostered a sense of shared humanity and obligation to push the boundaries of innovation.

Cook wrote, "In every one of those emails, I feel the beating heart of our shared humanity. I feel a sense of deepening obligation to work harder and push further." His sense of gratitude for the opportunity to lead such a transformative company was palpable throughout his message.

As part of this leadership transition, Johny Srouji has been appointed as the chief hardware officer, taking over Ternus's previous role. Cook expressed his utmost confidence in Ternus's ability to lead Apple into the future, stating, "He is the perfect person for the job. John cares so much about who we are at Apple, what we do at Apple, who we reach at Apple, and he has the heart and character to lead with extraordinary integrity. I am so proud to call him Apple’s next CEO."

Cook's emotional farewell was not just a reflection on his career but also a heartfelt thank you to the Apple community. He expressed appreciation for their confidence and kindness, stating, "Thank you for saying hi to me on the street and in our stores. Thank you for cheering alongside me when we unveiled a new product or service."

He concluded his letter with a personal note, emphasizing the honor it has been to lead Apple: "Thank you for believing in me to lead the company that has always put you at the center of our work. Every day we get up and think about what we can do to make your life a little bit better. And every day, you’ve made mine the best I could have asked for."

As Tim Cook prepares to embark on the next chapter of his journey with Apple, the tech world is left reflecting on his significant contributions and the legacy he leaves behind. His commitment to innovation and connection with users will undoubtedly continue to resonate within the Apple community for years to come.


Source: The Verge News


Share:

Your experience on this site will be improved by allowing cookies Cookie Policy